Director, CX Research & Market Intelligence
Market & Competitive Intelligence
The accessible-finance arena — Acima, Rent-A-Center, and Brigit mapped against BNPL and cash-advance rivals. Three analytical lenses, a Voice-of-Customer signal hiding in the app-store ratings, an honest TAM/SAM/SOM, and a sourced dossier.
- Competitive landscapes
- Voice of Customer
- Market sizing
- Executive narrative